Lady Gaga Collaborates With Dom Pérignon And Launches The "the Queendom" Campaign
Related to: USA Wednesday, 07/04/2021, 156 views
Lady Gaga marks a new collaboration, this time with the prestigious champagne brand Dom Pérignon. Details and video in the article.
Part of this artistic universe is the one-minute short film "Creative Freedom is Power" and directed by Nick Knight. The video shows Lady Gaga dressed in outfits made by Haus of Gaga. This international advertising campaign started yesterday, April 6. Moreover, Gaga and Dom Pérignon will announce new projects in the next two years.
The central piece of the artist's partnership with Dom Perignon is a limited edition sculpture featuring a bottle of Dom Pérignon Rosé Vintage 2006. Only 110 pieces of the sculpture, designed by Gaga in collaboration with Nicola Formichetti, will be produced and sold, and the proceeds will be donated to the Born This Way Foundation.
VIDEO: Dom Pérignon x Lady Gaga
Lady Gaga is not the first to collaborate with a product brand. At the end of last year, the artist worked with Oreo and released a limited edition of biscuits whose inspiration was the album "Chromatica".
In other news, Lady Gaga recently released the first picture with the Gucci couple in director Ridley Scott's upcoming film. The artist posted on Twitter a photo in which she and her partner in the film, the actor Adam Driver, are "Signore e Signora Gucci", in translation "Mr. and Mrs. Gucci".
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