10 Most Popular Cannabis Influencers You Should Check Out

Social media has been the in-thing for a little over a decade now. Most people you know are probably on one social media site or another.

Some prefer Twitter, others Instagram, Facebook, Linked In, and many more. The value of these sites is that they bring people from across the world together and empower them to share themselves. 

Marijuana Use in the United States

In 2013, only 7% of Americans dabbled in cannabis use. This number spiked to 12% in 2015 and has been growing since. Though the percentages seem alarming, the number of people who smoked weed in 2012 was 28 million. In 2020 the number had risen to 47 million, and the estimate for 2022 is 52 million. 

Millenials make up 20% of the US population, yet they are responsible for 51% of weed consumption in the country. Considering that this age has a significant presence on social media, there may be a correlation between influencers' agendas and increased drug use. 

Top Influencers Pushing Weed Use on Social Media

Realizing the opportunity in the same, businesses have sought out famous individuals to help them push their sales. These popular individuals are considered influencers because of their large following. It is not unseen to see a TikTok influencer advertising the Apple Fritter weed cookies they bought from a given dispensary. The use of these influencers is to utilize their vast following to create awareness for their products. Does it work?

Nowadays, people are paid to promote commodities they stand by on social media. Several influencers in the weed sector aim to provide relevant and new information on the marijuana world. Here are our top picks.

John Berfelo

John Berfelo runs a Youtube page under his name. His sole message is advocating for weed use. After he fell from a 28-foot building, he relied on cannabis for pain relief and developed an interest in the same. He now grows marijuana and uses it to make other products alongside other natural amino acids. 

Sydni Smiley

This influencer also goes by her, aka Thee Vibe Queen. She is not only a cannabis entrepreneur but also an activist who advocates for drug use as a treatment and an experienced budtender. On top of all that, she runs a series on her Instagram every Monday called 'Different Strains Different Pains.' 

Wiz Khalifa

The singer, rapper, and businessman have been open about his use of cannabis. Regarding influencing, he is sponsored by The Cookie Company, which deals primarily in medical marijuana. He has his strain Khalifa Kush and has also been in cooking shows with Martha Stewart and Snoop Dogg. 

Read more: Snoop Dogg Releases New Album On Cannabis Lovers Day

Seth Rogen

Seth Rogen has his own weed company, Houseplant, based in Canada but also sells in the USA. The company also focuses on cannabis awareness by educating people on different strains and their benefits. 

Jorge Cervantes

With a following of about 87k followers on Instagram, Jorge Cervantes offers weed knowledge that covers indoor and outdoor growth and strain awareness. He has published books on the same such as 'The Cannabis Encyclopedia' and Indoor Marijuana Horticulture. He also has a Youtube page where he shares cannabis information, his travels, and more. 

Jamie Evans

In 2022 Green Market report named this influencer The Most Important Woman in Weed. Her 37k Instagram followers get canna-culinary information and food and weed drinks recipes. She has an IG series called 'High Noon Happy Hour' where she shares how to infuse drinks with marijuana. She is also a published author on weed use. 

Positive Smash

This influencer runs a Youtube page where she covers her basic weed lifestyle. Her videos include cannabis strain reviews, recipes, smoke sessions, and more. All her content is based on using marijuana.

Emily McCarter

McCarter is a cannabis consultant who has dedicated her work to demystifying marijuana myths. She is invested in achieving mental wellness by sharing facts about the drug. She has a podcast where she ventures into the same, and an Instagram page where she has featured some well-known weed brands such as Phitter labs and Dispensaries.com.

Rachel Burkons

Rachel is an Instagram influencer with about 12k followers. She has a company known as Altered Plates, where she curates food and drinks for events where the meals are infused with cannabis. She runs weekly live sessions on her page to discuss weed and other related products.

Alice and Clark

This married couple often calls itself The High Couple. They have an Instagram and Youtube page where they cover their travels to weed destinations and dispensaries. They are based in LA and offer tidbits on marijuana use, safety, strains, and all other necessary information. 

Conclusion

 

Cannabis use can prove daunting even for seasoned individuals. There are times when you may need some assistance with something. Marijuana influencers exist to offer general and needed information about brands and strains. With an informed influencer, one can learn a great deal from scrolling through their social media pages. In a way, these famous people help stoners to get better value for their money when it comes to pot and related products.

Popnable /Popnable Media